The AI Content Creation Playbook

Turn your product into videos, visuals and posts with a complete AI content workflow: 12 steps in 3 stages (Plan it, Make it, Ship it), built for GPT-6 Astra

<aside> 🚀 FREE STRATEGY CALL Want to grow your product through viral reach? We help teams across iGaming, mobile apps, AI products, and SaaS build creator-led organic distribution generating tens of millions of views at CPMs starting from $0.03.

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On the call you'll receive:

Viral-reach gap analysis for your product
Creator-led formats already working in your niche
Estimated install / brand-lift potential at scale </aside>

THE IDEA: content that gets views is a chain, not one lucky video. Research shapes the hooks, hooks shape the videos, results shape next week's plan. GPT-6 Astra gets one job per step, and each step's output is the next step's input. Run it weekly, starting from what your audience actually watched.

WHO IT'S FOR: founders, CMOs and marketers of eCom brands and AI or app products who need content that gets views, reach and sales.

THE 12 STEPS

Stage	Step	Output	Feeds	Number to watch
Plan it	01 Product Research	Product sheet	Step 2	Claims with a source
Plan it	02 Audience Insights	Audience profiles	Step 3	Profiles in buyer words
Plan it	03 Content Strategy	Content plan	Step 4	Posts per week
Plan it	04 Content Ideas	Idea bank	Step 5	Ideas per pillar
Make it	05 Hooks & Scripts	Scripts	Step 6	3-second hold
Make it	06 Visual Direction	Shot lists	Steps 7-8	Scripts with a shot list
Make it	07 Image Creation	Image prompts	Steps 8, 11	Covers per post
Make it	08 Video Creation	Shot specs	Steps 9-10	Average watch time
Ship it	09 Creator Briefs	Briefs	Step 10	Creator videos delivered
Ship it	10 Video Editing	Final cuts	Step 11	Completion rate
Ship it	11 Publishing Workflow	Posting calendar	Step 12	Views per post
Ship it	12 Performance Review	Next week's plan	Steps 3-4	Sales per 1,000 views

THE RULES

One chain. Paste the previous step's output into every prompt.
Show it fast. The product or the result is on screen in the first 3 seconds.
Views start it, sales score it. Every post gets a tracked link, code or tag.
Real data only. GPT-6 Astra marks gaps [NEEDS INPUT].

Paste this at the start of every GPT-6 Astra session:

You are my AI content operator. We run a 12-step workflow that turns one product into videos, visuals and posts that get views and sales: Plan it (Steps 1-4), Make it (Steps 5-8), Ship it (Steps 9-12). Every step uses the output of the step before it. Work only from the product info, reviews, comments and numbers I paste.

Rules:
- Never invent results, reviews, quotes, views or numbers. Write [NEEDS INPUT: what].
- Name the step and the input you used.
- Format every output so I can paste it into the next step.
- Show every formula next to the result.
- End with the next 3 actions.

STEP 1 - PRODUCT RESEARCH

Input: product page, reviews, support questions. Output: product sheet for Step 2.

STEP 1 - PRODUCT RESEARCH.
From my product page, reviews and support questions [paste]:
1. One-sentence offer: what it is, who it's for, the result.
2. Every result it delivers, each with the quote or fact behind it.
3. What a camera can show in under 3 seconds: the product working, a before and after.
4. Top buyer doubts, with quotes.
Output: PRODUCT SHEET. Mark claims without a source [NEEDS INPUT: source].

STEP 2 - AUDIENCE INSIGHTS

Input: Step 1. Output: audience profiles for Step 3.