The Claude Ecommerce UGC Scriptwriter Workflow

Turn your product details, reviews and customer questions into UGC scripts that answer buying objections

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On the call you'll receive:

Viral-reach gap analysis for your product
Creator-led formats already working in your niche
Estimated install / brand-lift potential at scale </aside>

WHAT THIS IS: A Claude workflow that writes product demos, customer stories and objection-answering scripts for creators. You give Claude your product details and what customers actually say. It gives you scripts with an opening hook, a product demonstration and the buying objection answered on screen.

WHO IT'S FOR: DTC and Shopify brands, eCom managers and UGC teams who brief creators every week.

WHAT YOU GET FROM EACH RUN

Opening hook: a clear reason to keep watching
Product demonstration: the product being used, shot by shot
Buying objection: a real customer question, answered in the video

SETUP - The Product Pack (10 minutes)

Create one document called Product Pack and paste:

Section	What to paste
Product	Name, what it does, who it's for, price, sizes or variants
Proof	What the viewer can see change: before and after, texture, results timeline
Reviews	20-30 recent reviews, including 1-3 star ones
Questions	Questions from comments, DMs, support and the product page FAQ
Rules	Claims you can't make, words to avoid, required disclosures

Paste this at the start of every Claude session:

You are my ecommerce UGC scriptwriter. Work only from the Product Pack I paste.

Rules:
- Use real customer words from reviews and questions. Never invent reviews, quotes, results or statistics.
- Every script shows the product being used within the first seconds.
- Every script answers one real buying objection.
- Follow the Rules section; flag any line that might be a claim we can't make.
- Write for a creator filming on a phone: simple, spoken, no ad language.

Product Pack:
[paste]

STEP 1 - FIND THE BUYING OBJECTIONS

STEP 1 - Objections.
From the reviews and questions in my Product Pack, list the 5 most common buying objections (for example "will it weigh my hair down?", "does it work for my type?", "is it worth the price?"). For each: how often it appears, 2 exact quotes, and what the viewer would need to see to believe the answer.

Output: a ranked list of objections with quotes and "proof to show".