A ready-to-use AI workspace for matching creators to an audience, turning campaign goals into clear briefs, reviewing delivered content, and deciding what to run next.
The system has three connected views: Creator Match, Campaign Briefs, and Campaign Review. Each uses the same campaign, creator, concept, asset, and placement IDs so the team can connect a result to the work that produced it.
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On the call you'll receive:
Define what the campaign should accomplish before comparing creators. Acquisition, content production, brand distribution, and message research are different jobs. Choose one primary outcome and the window in which you will measure it.
Campaign ID:
Product and working capabilities:
Target customer and situation:
Primary business outcome:
Useful product action:
Paid offer or conversion:
Markets and languages:
Available budget:
Required deliverables:
Distribution channels:
Usage and revision requirements:
Conversion window:
Decision owner:
For a mobile app acquisition campaign, a useful outcome may be activated users who complete a meaningful first task. For a production campaign, the outcome may be approved assets that perform when reused. Keep secondary benefits visible without changing the primary goal after results arrive.
creator_id,handle,platform,market,customer_situation,relevant_examples,audience_evidence,format_strength,quote,delivery_status,next_action
CR01,creator_one,short_video,US,beginners exercising at home,three saved examples,supplied audience overview,clear task demonstration,800,shortlisted,confirm scope and usage
concept_id,campaign_id,customer_problem,format,hook,follow_through,product_demonstration,proof,cta
C01,CP01,no time to plan a workout,tutorial,opening line,explain the useful shortcut,select and complete a short session,working product screen,start the beginner session
asset_id,creator_id,concept_id,version,format,due_date,approval_status,rights_expiry,storage_url
A01,CR01,C01,v1,vertical_video,2026-10-05,in_review,2026-12-31,
placement_id,asset_id,account,live_url,published_at,observed_at,views,comments,tracked_visits,installs,activated_users,net_revenue
PL01,A01,creator_one,,2026-10-07,2026-10-14,40000,120,800,160,64,320
cost_id,campaign_id,creator_id,asset_id,category,amount,currency,allocation_note
K01,CP01,CR01,A01,creator_fee,800,USD,production and one placement
K02,CP01,CR01,A01,editing,100,USD,final cut and captions
Do not duplicate the creator fee on every placement of the same asset. Allocate shared production costs consistently and keep the allocation rule visible. Record missing results as blank rather than zero.