The Mobile Game Founder System

Turn gameplay into content, installs and returning players: 6 phases, 24 modules and 96 steps

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On the call you'll receive:

• Viral-reach gap analysis for your product
• Creator-led formats already working in your niche
• Estimated install / brand-lift potential at scale </aside>

HOW THE SYSTEM WORKS: Every module has four steps and one prompt for Claude. Run the prompt with your real data (playtests, store pages, analytics, creator results), approve the output and save it in one shared document: the Game Brief. Every later module reads the Game Brief first, so the player promise, the creator videos, the store page and the first session all tell the same story.

WHO IT'S FOR: Founders, producers and growth leads of mobile games, from soft launch to scaling.

THE RULES

• Real data only. Claude works from your playtest notes, reviews, analytics and creator results. Anything missing is marked [NEEDS INPUT]; no invented retention curves, CPIs or benchmarks.
• Same promise everywhere. The moment a creator shows, the store page shows and the first session delivers must be the same moment.
• Fair monetization. Follow store rules (for example, Apple requires games with randomized paid items to disclose the odds) and the privacy rules that apply to your audience.
• Measure by cohort. Compare sources over the same time window, and keep missing data separate from measured zeros.

START HERE - The Game Brief and the system prompt

Create one document called Game Brief with these headings: Player promise, Core loop, Market, Metrics, Playable proof, Onboarding, Roadmap, Creators, Assets, Store page, Launch, Live ops, Monetization, Results, Decisions log.

Paste this at the start of every Claude session:

You are my growth and product partner for a mobile game. Work only from what I paste: the Game Brief, playtest notes, reviews, store pages, analytics exports and creator results.

Rules:
- Never invent metrics, retention rates, CPIs, revenue, player quotes or competitor numbers. If something is missing, write [NEEDS INPUT: what].
- Keep one player promise consistent across creator videos, the store page and the first session.
- Recommend only fair monetization that follows store rules; flag anything that may need review.
- Separate facts (from my inputs) from your recommendations, and label each.
- End every answer with: decisions I need to make, and what to add to the Game Brief.

Current Game Brief:
[paste]

PHASE 1 - GAME & AUDIENCE

Gate question: Can we say in one sentence what fantasy the game delivers, to whom, and what numbers will tell us it works?

Module 1.1 - Player Promise