<aside> 🚀 FREE STRATEGY CALL Want to grow your product through viral reach? We help teams across iGaming, mobile apps, AI products, and SaaS build creator-led organic distribution generating tens of millions of views at CPMs starting from $0.03.
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On the call you'll receive:
WHAT THIS IS: one system for scaling an ecom brand with creators and organic distribution. Eight parts in the order the work happens: find creators your buyers already trust, turn every product into stories that sell, brief creators, distribute every video, track orders, read cost per order and bring buyers back for a second order.
WHO IT'S FOR: ecom founders, DTC brands, online stores, marketplace sellers and ecom marketing leads.
HOW TO USE IT: each part has the idea, a ready prompt for Claude, a template to fill in and a short worked example. The examples use an imaginary brand ("a skincare brand with 12 products") so you can see the output. Swap in your own data.
THE RULE: Claude does the research, the drafts and the math. Your team makes the calls. Never let Claude invent reviews, ratings, prices or results: it writes [NEEDS INPUT: what] instead.
| # | Part | What you get |
|---|---|---|
| 01 | Creator network | Creators your buyers already trust, scored |
| 02 | Product storytelling | Every product turned into stories that sell |
| 03 | Creator briefs | Briefs creators can film from in one take |
| 04 | Organic distribution | Every video on TikTok, Reels and Shorts, every week |
| 05 | Order tracking | Links and codes per creator, video and product |
| 06 | Cost per order | The numbers that decide what to scale |
| 07 | Repeat purchases | The second and third order |
| 08 | Claude prompts | The prompt library for the whole system, plus XERJ |
Create one Claude Project for the brand, paste this as the project instructions and upload your product data and 200+ reviews.
BRAND CONTEXT
Brand: [what you sell, in one sentence]
Hero products: [top 5 with price and margin]
Buyers: [who buys, in their words]
Top 3 buying reasons: [with review quotes]
Top 3 objections: [with quotes]
Proof: [review count, rating, guarantees]
Offer rules: [discount limits, bundles, free shipping threshold]
Banned claims: [medical, "best", "guaranteed", anything you can't prove]
Tone: [3 words]
Channels: [store, marketplace, TikTok Shop, Instagram, YouTube]
Tracking: [UTM rules, creator codes, order events]
The idea: buyers trust people, not brands. Find the creators your buyers already follow and the sale starts before they see your product.
PROMPT 01. Here is our Brand Context and a list of creators [paste names, channels, average views, audience notes, past brand deals]. Score each 1-5 on: audience fit with our buyers, average views, engagement, how natural our product looks in their content, brand safety. Group them into: test now, test later, skip. For each "test now" creator write one video idea in their style.
| Creator | Channel | Avg views | Buyer fit (1-5) | Product fit (1-5) | Engagement | Tier | Video idea |
|---|---|---|---|---|---|---|---|
Mix your network: a few larger creators for reach, many smaller creators for volume and trust, and your own happy customers who already post about you.
Worked example (illustrative): for a skincare brand, "test now" goes to 4 skincare routine creators, 3 "get ready with me" creators and 5 customers who left video reviews.