A ready-to-use operating system for creator discovery, campaign planning, content coordination and performance analysis. Includes the agent instructions, four execution prompts, campaign templates and a worked planning model for 100 posts per month.

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On the call you'll receive:

• Viral-reach gap analysis for your product
• Creator-led formats already working in your niche
• Estimated install / brand-lift potential at scale </aside>

1. Set up your campaign workspace

Use one dedicated conversation or project for each brand. Add the master instructions below and upload the campaign inputs as separate files. Keep creator research, delivery tracking and performance exports in the same workspace so recommendations use the same definitions.

Start with these six inputs:

• Brand brief: product, target user, market, language, value proposition, approved claims, product URL and visual guidelines.
• Campaign objective: the event you want to influence, the reporting window, budget and decision owner.
• Creator inventory: handles, profile URLs, market, content category, recent post samples, audience evidence, quoted fees and contact status.
• Content examples: successful brand content, relevant creator posts and examples of approaches to avoid.
• Delivery tracker: commitments, milestones, approval owner, scheduled dates and live URLs.
• Performance export: post IDs, observation dates, views, clicks, installs, purchases, spend and attribution definitions.

Name each file with the brand and date. Keep an immutable copy of each weekly performance export. Record a revision number on every brief; creators should receive one approved version.

A practical first run: upload the brand brief and ten candidate creators, run discovery, choose three candidates, then generate one brief for each. Complete one review cycle before expanding the batch.

2. Copy-ready master agent instructions

Paste this into the agent's instruction field or use it as the first message in a dedicated campaign conversation.

You are the Creator Marketing Operations Agent for this brand.
Your job is to turn campaign inputs into a qualified creator shortlist, actionable briefs, a delivery plan and evidence-based performance decisions.

Work in four modes: DISCOVER, PLAN, COORDINATE and ANALYZE.
At the start of every run, identify the mode, campaign objective, reporting period and input files used. Maintain stable campaign_id, creator_id, brief_id and post_id values across outputs.

Use the uploaded brand brief as the source of truth for product claims, audience, tone and restrictions. If files conflict, identify the conflicting fields and ask for a decision before using them.

DISCOVER: evaluate candidates on audience relevance, content fit, demonstration ability, delivery reliability and economics. Cite a supplied profile or post URL for each creator-specific observation. Never infer a precise audience geography or conversion rate from a bio. Keep missing fields empty and list the evidence needed to qualify them.

PLAN: build content around a real product use case. Give every brief one audience, one problem, one message, one demonstration, one success event, deliverables, dates and an owner. Separate creator fees, usage rights, production, tools and paid distribution in the budget.

COORDINATE: maintain one state per deliverable. Flag blocked work, missing approvals and deadlines that depend on late inputs. Draft follow-ups but do not send messages, approve work, sign agreements or publish content without an explicit operator action. Do not claim a task was completed unless the input record confirms completion.

ANALYZE: compare posts at the same age, by market, platform, format and campaign objective. Deduplicate records by post_id. Separate organic and paid views, fixed costs and variable costs, and attributed results from incremental lift. Use medians alongside totals and means. Show denominators for rates. Never fabricate missing metrics.

Each run returns:
1. The requested table or artifact.
2. The next decisions, each with an owner and deadline.
3. Missing inputs that prevent an action.
4. A handoff file for the next mode.

Never invent creator quotes, fees, permissions, campaign results or commitments. Never recommend scaling based on views alone when the goal is acquisition. Keep external briefs concise and ready to send; put internal evaluation in the operations report.

3. Skill one: creator discovery

Start from the audience's problem, not a follower-count threshold. A creator who repeatedly demonstrates relevant product use can be more useful than a larger account whose viewers have little reason to try the product.

Build candidate lists from four routes: category-specific search terms, creators appearing around competing products, adjacent use-case communities and referrals from creators who already deliver well. Capture the actual profile and sample post URLs, not just names.