The Claude Funnel Fix for AI Products: Find and Fix Every Leak from Signup to Paid with One Prompt

The full setup: connect your product analytics, run one prompt, get a change list, approve the fixes. 10 leak checks, 30 prompts, 6 templates and a weekly routine for AI and SaaS products. Works with Claude + XERJ

<aside> 🚀 FREE STRATEGY CALL Want to grow your product through viral reach? We help teams across iGaming, mobile apps, AI products, and SaaS build creator-led organic distribution generating tens of millions of views at CPMs starting from $0.03.

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On the call you'll receive:

Viral-reach gap analysis for your product
Creator-led formats already working in your niche
Estimated install / brand-lift potential at scale </aside>

WHAT THIS IS: a ready setup that turns Claude into your growth analyst. Claude reads your funnel from signup to paid and renewal, finds the steps where users leave, and writes every fix as one change list. You read it and approve.

WHO IT'S FOR: founders, heads of growth, product managers and CMOs at AI products and SaaS with self-serve signup and a free plan or trial.

HOW TO USE IT: do the setup once (30 minutes). Run the One Prompt every Monday. When one step needs more detail, run that leak check (F01-F10). Track every approved change in T05 so you know what moved the numbers.

WHAT YOU GET

Part	What's inside
Setup	Events, data, the folder, Claude + XERJ, Product Context
The One Prompt	The full weekly funnel review in one prompt
10 leak checks	Signup, onboarding, first result, activation, trial, paywall, pricing, first renewal, feature adoption, cancel reasons
Change list	Fixes you can approve in one read
Templates	T01-T06: funnel snapshot, leak map, change list, test plan, change log, weekly report
Routine	30 minutes a week

1. SETUP

Step 1. Track the 7 events that matter

Claude can only find leaks in steps you track. Make sure these events exist in your product analytics:

Event	What it means
signed_up	Account created
onboarding_done	Finished the setup steps
first_result	Got the first useful output (a generated answer, report, image, workflow)
activated	Did the action that predicts they stay (e.g. 3 results in 7 days)
trial_started	Started a trial or hit the paywall
paid	First payment, with plan and billing period
renewed	Second payment

Add properties to each event: signup source, device, country, plan, onboarding step reached.

Step 2. Give Claude the data

Option A, connected. If your product analytics, billing or email tool has a Claude connector or MCP server, connect it with read access. Claude suggests changes, your team ships them.

Option B, exports. Export these every week as CSV:

File	What's in it
funnel.csv	Users per step, per week, per signup source
onboarding.csv	Users per onboarding screen, time on each screen
first-result.csv	Time from signup to first result, per user or as a median
billing.csv	Plan, billing period, paid date, renewal date, refunds
trial-emails.csv	Email, day sent, opens, clicks, conversions
pricing.csv	Pricing page views, plan clicks, checkout starts by plan
cancels.csv	Cancel date, plan, reason, comment
tickets.csv	Support tickets and chats with dates

Step 3. One folder

funnel-data/
  /weekly       this week's exports
  /history      older weeks
  /product      onboarding screens, pricing page copy, emails
  /voice        tickets, interviews, cancel comments, reviews
  /changes      approved change lists and their results