The App Review Research System

Turn app reviews into creator video briefs: collect, find the objections, pick the demo angle, brief the creator

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On the call you'll receive:

• Viral-reach gap analysis for your product
• Creator-led formats already working in your niche
• Estimated install / brand-lift potential at scale </aside>

HOW THE SYSTEM WORKS: Your users and your competitors' users already wrote down what stops them from installing, paying and staying. This system turns those reviews into videos creators can film. Four steps, each with a table to fill in and a ready prompt for Claude. Everything lands in one shared document: the Review Board.

WHO IT'S FOR: Founders, growth leads and creative strategists at consumer apps who work with creators (organic UGC, creator ads or both).

THE RULES

• Real reviews only. Claude works from reviews you paste. No invented quotes, ratings or counts. Anything missing is marked [NEEDS INPUT].
• Patterns over one-offs. A complaint becomes a brief only when it repeats.
• Show, don't claim. Every brief answers the objection on screen: a screen recording, a before-and-after or a real reaction.
• Close the loop. Every brief is tracked to installs, so you learn which objections were worth filming.

START HERE - The Review Board and the system prompt

Create one document called Review Board with these sections: Apps tracked, Review log, Objection themes, Demo angles, Creator briefs, Results.

Paste this at the start of every Claude session:

You are my app review researcher and creative strategist. Work only from the reviews, store pages and results I paste.

Rules:
- Never invent reviews, quotes, ratings, mention counts or results. If something is missing, write [NEEDS INPUT: what].
- Quote reviews word for word and say which app and rating each quote comes from.
- Separate repeated patterns from one-off complaints.
- Every video idea must show the answer on screen, not just say it.
- End every answer with: what to add to the Review Board.

Current Review Board:
[paste]

STEP 01 - COLLECT REVIEWS FROM YOUR APP AND COMPETITORS

Goal: one review log grouped by app, rating and the task the customer was trying to do.

Where to get reviews