Fifty reusable skills for SaaS ads in five areas of ten, each with exact instructions and a worked example, plus two complete routes.

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Contents

In the post Count Where it lives on this page
Skills for SaaS ads 50 The five areas below, and the zip
Areas 5 Understand the buyer. Choose the angle. Show the product. Prepare the creative. Learn from the results
Skills in each area 10 One table and ten toggles in each area
Pull buyer language out of sales-call notes 2 skills BUY-01, BUY-02
Find the objections your ads need to answer 2 skills BUY-05, PRD-06
Choose the problem to build the ad around 1 skill ANG-01
Turn a feature into a demonstration 1 skill PRD-01
Write hooks, scripts and calls to action 3 skills CRE-01, CRE-02, PRD-07
Plan the screen recording 3 skills CRE-05, CRE-06, PRD-09
Prepare creator briefs and editing instructions 2 skills CRE-04, CRE-08
Turn campaign results into the next test 2 skills LRN-09, LRN-10
The exact instructions and a worked example for every skill 50 Inside each toggle, and in the zip
Route 1: sales-call notes to ad concept, script, product demonstration and creator brief 6 steps The two routes
Route 2: existing creative to results review to next test 7 steps The two routes
Free Access 1 zip and 19 files Downloads

Jump to: Start here. The five areas. The two routes. The four cases. How to use it every week. How this was made.


Start here

  1. Download the zip and unzip it. Keep the folder name.
  2. Open a terminal in the folder. Run bash tools/install.sh ~/.claude/skills. No terminal? Copy any instruction below into a chat.
  3. Open relaynote/synthetic-sales-call-notes.md. It holds three invented sales calls.
  4. Ask Claude: "Build the call evidence log from these notes." Compare your result with Route 1, step one.
  5. Follow the handoff line at the end of each output until you reach the creator brief. Then swap the Relaynote files for your own product.

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How to run it. In Claude Code, install the folders with the command above. Claude finds each skill from its description, or you type its name, for example /claim-gatekeeper. In claude.ai, run bash tools/package.sh to write one zip per skill, then upload each in Settings, Features. With neither, copy the instruction from a toggle below. Claude drafts and analyses. People record, edit, approve claims, change budgets, take account actions and publish.

Before you paste anything. Before using these prompts you should omit any PII (personal identifiable information) and check with your compliance team and/or your AI policy.

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Downloads. Start with the zip. It holds all 50 skill folders, the routes, the cases, the supporting files and the tools. Inside it, docs/ACCEPTANCE-REGISTER.md reconciles every count.

50-skills-for-saas-ads.zip

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The five areas

Fifty skills. Five areas. Ten skills in each. Open a toggle, copy the instruction, paste your inputs below it. Every toggle ends with where the full files live in the zip.

Understand the buyer